Bachelor of Business Administration (MUST)

The Bachelor of Business Administration (BBA) offered by the Malaysian University

of Science and Technology (MUST) is a dynamic undergraduate degree program

designed to equip students with a comprehensive understanding of modern business practices and leadership strategies in a globalized world.

This program aims to develop analytical thinkers, ethical leaders, and innovative problem-solvers who are capable of driving organizational success across various industries. With a curriculum aligned to international business standards, the BBA at MUST emphasizes real-world application, strategic thinking, and digital-era business skills.

Whether you aspire to become a corporate executive, entrepreneur, marketing specialist, or business analyst, the MUST BBA program provides the academic foundation and practical tools necessary for long-term career success .