Business & Management

Master of Business Administration (MBA) in Marketing, Communication and Digital

Entry Requirements

Direct Entry:

A Bachelor’s Degree or Postgraduate Diploma or equivalent in any field from a recognized university.

Alternate Entry:

Students with specialized qualifications and work experience will need to forward their documents to AIC.

Program Objectives

The MBA in Marketing, Communication and Digital is designed to produce marketing business leaders of the future. The rapidly changing business contexts, technological advancements and social transformations means marketing practices now rely heavily upon analysis and interpretation of digital data.

The objective of the MBA in Marketing, Communication and Digital is to develop the knowledge, analytical ability, digital marketing and communication perspectives and skills needed to compete in a world increasingly characterized by diversity in the workforce, rapid technological change, and a fiercely competitive global marketplace.

Program Overview

This 1-year MBA program is offered by IPAC School of Management, France.The MBA degree is awarded by IPAC France. The MBA is delivered by AIC Sri Lanka faculty and will provide student support and administrative assistance.

The Master of Business Administration program is recognized by the University Grants Commission (UGC) in Sri Lanka. The theoretical knowledge is provided by a highly qualified and industry experienced team of lecturers. By the time students graduate from the program they will be far ahead of their peers in terms of knowledge and employability.

Duration

1 Year

Category

Business & Management

Course Level

Masters / MBA

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